Privacy Policy
This privacy policy explains how Alpeggio Verde collects, uses, and protects your personal information when you use our online platform and services. We are committed to protecting your privacy in accordance with applicable data protection laws, including the General Data Protection Regulation (GDPR).
The data controller responsible for your personal information is Alpeggio Verde, located at 15 Via dei Monti, Bolzano, Trentino-Alto Adige, 39100 Italy.
Information We Collect
We collect information you provide directly to us, such as when you book a guided mountain hike, sign up for an e-bike tour, make a reservation for agriturismo stays, participate in local product tasting or workshops, engage in sustainable mountain living education activities, or book wildlife observation tours. This may include details necessary for your booking or inquiry and related information you choose to share.
We may also collect information automatically when you visit our site, such as technical information about your device, IP address, and usage data. This information helps us understand how our online platform is used and improve our services.
How We Use Your Information
We use your personal information to:
- Process your bookings and provide the services you requested, including guided mountain hikes, e-bike tours, agriturismo stays, local product tastings and workshops, sustainable mountain living education, and wildlife observation tours.
- Communicate with you regarding your bookings, inquiries, and our services.
- Manage payments and related transactions.
- Improve our services and online platform.
- Comply with legal obligations.
- Send you marketing communications about our services that may be of interest to you, based on your consent where required.
The legal bases for processing your information include the necessity to perform a contract with you, compliance with a legal obligation, our legitimate interests (where these are not overridden by your rights), and your consent.
Sharing Your Information
We do not sell your personal information. We may share your information with trusted third-party service providers who assist us in operating our online platform or conducting our business, such as payment processors or IT service providers. These third parties are contractually bound to protect your information and use it only for the purposes for which we disclose it to them. We may also disclose your information if required by law or to protect our rights or safety, or the rights or safety of others.
Data Retention
We retain your personal information for as long as necessary to fulfil the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements. To determine the appropriate retention period, we consider the amount, nature, and sensitivity of the personal data, the potential risk of harm from unauthorised use or disclosure, the purposes for which we process your personal data and whether we can achieve those purposes through other means, and the applicable legal requirements.
Your Rights
Under GDPR and other applicable data protection laws, you have rights regarding your personal data. These rights include:
- The right to access the personal data we hold about you.
- The right to request correction of inaccurate or incomplete data.
- The right to request erasure of your personal data ("right to be forgotten") in certain circumstances.
- The right to request restriction of processing in certain circumstances.
- The right to receive your personal data in a structured, commonly used, and machine-readable format and transmit it to another controller (data portability).
- The right to object to processing based on legitimate interests or for direct marketing purposes.
- The right to withdraw consent at any time where processing is based on consent.
- The right to lodge a complaint with a supervisory authority (e.g., the Garante per la protezione dei dati personali in Italy).
Security
We have implemented appropriate technical and organisational measures to protect your personal information from unauthorised access, use, disclosure, alteration, or destruction. However, please be aware that no method of transmission over the internet or electronic storage is completely secure.
Cookies and Similar Technologies
Our site uses cookies and similar technologies to improve your experience, analyse site usage, and for marketing purposes. You can manage your cookie preferences through your browser settings.
Links to Other Sites
Our online platform may contain links to other websites that are not operated by us. We are not responsible for the privacy practices or content of these third-party sites. We encourage you to review the privacy policies of any third-party sites you visit.
Changes to This Policy
We may update this privacy policy from time to time. Any changes will be posted on this page. We encourage you to review this policy periodically.
Contact Us
If you have any questions about this privacy policy or our data practices, please contact us by mail at:
Alpeggio Verde
15 Via dei Monti,
Bolzano, Trentino-Alto Adige,
39100 Italy